Collini Marketing
What Can We Do for You?
Get a Professionally Built Website
Building your own website is definitely possible with today's "Drag and Drop" builders like Square Space and Wix, so why get it professionally done? These drag and drop builders are almost exclusively "Freemium" type sites. You get the basics for free, but if you really want it customized you have to pay. There is also a learning curve even with the drag and drop site. Should you spend time learning to build websites, or getting more customers?
Built to Your Specifications
We design websites from scratch using html, css, and javascript. We do this to ensure that we can build your site from the ground up, exactly as you’d like. The only things we will need from you are a domain name, content to fill the site, and a wire frame. Once we have those we will design your website precisely to your specifications.
Mobile First Design
It is imperative that even if you do not choose us to build your website, that whomever you do choose uses a mobile first design. This is especially important moving forward because mobile use is on the rise. In 2018 (as of April) the time spent browsing mobile devises has been over double that of time spent browsing a desktop/laptop device. There are also hints that mobile first design will be one of the largest components of google’s SEO algorithm.
What We Do Best
We will be able to design a website exactly the way you want far more quickly than you would be able to make one (that you may or may not be happy with). Let us build your site while you focus on doing what you do best for your company.
Build a Profitable Email List
Build your email list with custom designed advertising and no-cost strategies crafted to specifically capture warm leads and grow a meaningful email list. It's easy to get thousands of people on an email list, what's difficult is getting QUALITY leads on an email list. Quality is what makes all the difference in your ROI.
Current Traffic
Existing traffic is the easiest and most cost effective way of building a relevant email list. We implement a number of strategies to best convert traffic into leads.
Creating a Custom Campaign
Collini Marketing will generate an automated email workflow that will target specific leads based on their activity. This allows for a personalized experience for each lead.
Money Driven Traffic
The fastest and easiest way to drive traffic and generate leads is through paid advertising. However, paid advertising can get expensive quickly. Our custom ad campaigns will ensure maximum results with minimum cost.
4x Your ROI With Email Optimization
Build your email list with custom designed advertising and no-cost strategies crafted to specifically capture warm leads and grow a meaningful email list. It's easy to get thousands of people on an email list, what's difficult is getting QUALITY leads on an email list. Quality is what makes all the difference in your ROI.
A/B Split Testing
To optimize anything you need to test, analyze, and adjust. Collini Marketing does this through our A/B split testing. We split test every trackable attribute of the email campaign and actively manage campaigns to adjust accordingly.
Deep Lead Segmentation
Segmenting your email list into different categories ensures your customers get relevant information. Collini Marketing uses a proprietary method of segmentation that allows pin point accuracy to deliver personalized emails.
Use Content Marketing to Build an Audience and Grow Your Business
Building an audience through Content Marketing is the only way to defend your website against trends. Trends come and go, but quality content will always attract an audience. Collini Marketing generates high quality content that has been optimized for search engines and is relevant to your clientele.
Content Research
Collini Marketing does in depth research on every article topic to ensure that every thing stated in the article is factually sound and will represent your business in the best light.
Content SEO
The main purpose of generating original content is to drive relevant traffic to your website which will then turn into customers. Collini Marketing uses the latest SEO tactics to ensure that your content will be seen by the most people possible.
Content Length
Content length is an important aspect of content marketing because it determines the length of time on page. If the content is too lengthy people will lose interest and may never start reading, too short and leads will seem to bounce right off.
Every Business has a Story, What's Yours?
We Know Every Business Has a Story ...
We believe that every business, and every client has a unique story, goals, and desires. Every day in our practice, we meet clients who feel uncomfortable with their internet presence and how to make it better. No one needs to feel uncertain about how well their email campaigns are performing, if their advertising is profitable, or if their website is user friendly. Together we can create a plan that works for you, enables you to have the results you've always wanted, and tell the story that describes you and your business.